As a national, regional or local news source you should make a feature about Walking for Water because to change the world for the better we all need to do our part, and this is a chance for you as an editor or reporter to use your position and passion for compassion yourself. Besides…

📺 The story is timely

📺 The story is significant
…It is an alternative way to help thousands of people and we reach out for everybody to join the cause, using their own interests, combining passion and compassion. More so it is a possibility for your audience to participate in the project.

📺 The story is proximate
…If you consider making a feature about this, it is probably because a W4W pilgrim are moving through the covering area of your media right now, or will be doing so very soon. Make the feature now, because a W4W pilgrim is always on the move and will probably soon be out of your covering area again.

📺 The story has human interest
…Someone identifiable taking chances, working hard, being happy, helping others and following his dreams, should be inspiring to a broad audience.

📺 The story is novel
…It’s a story of openness, bonding and above all happiness through compassion in a time where the opposite fills the media.

📺 The story is newsworthy
…Because so many other media sources can hardly be wrong.